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Perceptions and Evidence

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For the first time we have access to new data streams to collect qualitative data as well as the quantitative data we traditionally design around. Data streams —like Twitter and other digital forums—have made it easier to explore the way we perceive our environments. To take advantage of that opportunity, we must safely collect, clean, analyse and understand data like we’ve never had to before. Understanding how, and why, we interact with our environment is a fundamental first step toward being able to design for human well-being, economic resilience, and social good.
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